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How to Switch an Instagram Account to an Instagram Business Profile

This is a step-by-step guide on how to switch your Instagram Account into an Instagram Business Profile
The main reason why you want to convert your Instagram Account into an Instagram Business Profile is so that you retarget your Instagram Account engagers with ads.
You can learn more about how to create that audience here:

How to Switch an Instagram Account into an Instagram Business Profile

The process of switching an Instagram Account into an Instagram Business Profile takes less than 2 minutes.
A video guide can be found here:
A video guide on how to Switch an Instagram Account into an Instagram Business Profile
Here is the written guide:

Step 1: Go to your profile and tap the upper right menu

Click on the menu button in the top right corner of your Instagram Profile

Step 2: Tap Settings

Tap the Settings button in your Instagram Profile

Step 3: Tap Account.‍

Tap the account button in your Instagram Profile

Step 4: Switch to Professional Account.

Tap the Switch to Professional Account button in your Instagram Profile

Step 5: Tap Business.

Tap Business to begin the process of creating an Instagram Business Profile
You can also follow the steps to connect your business account to a Facebook Page associated with your business.
This step is optional, and will make it easier to use all of the features available for businesses across the Facebook family of apps.
At this time, only one Facebook Page can be connected to your business account.
Add details, like your business category and contact information.

Step 6: Tap Done.

With a business account, you'll be able to access business features and Instagram Insights. These tools can help you understand who is engaging with your business on Instagram.