Getting Started with Facebook Ads on ToneDen

Here's what you will need to set up before you can run Facebook Ads through ToneDen.

The Four Requirements to Run Facebook Ads through ToneDen

ToneDen uses Facebook's Marketing API to make a creator-friendly Ads Manager experience.

There are four main requirements to running Facebook Ads on ToneDen.

You may already meet all four of these requirements if you're currently advertising on Facebook.

You can watch a video walk-through of this guide here:

A video guide of the four requirements to run Facebook Ads through ToneDen

Requirement #1: Admin or Advertiser Access to a Facebook Page

The first requirement is to have access to a Facebook Page. The role needed on the Facebook Page is either Advertiser or Admin.

This is because the Facebook Profile connected to ToneDen needs access to the Page to create ads.

The Facebook Pages the profile has Admin and Advertiser access to will appear here.

You can identify your role on a Page by visiting the Page Roles tab in the Facebook Page's Settings.

Where to identify your role on a Facebook Page

If you don't have Admin or Advertiser access to a Facebook Page, you can learn how to get that access here:

How to Request Page Advertiser (or Admin) Access to a Brand

If you created a Facebook Page, you are a Page Admin by default.

Requirement #2: Admin or Advertiser Access to a Facebook Ad Account

The second requirement is to have access to a Facebook Ad Account. The role needed on the Facebook Ad Account is either Advertiser or Admin.

This is because the Facebook Profile connected to ToneDen needs access to the Ad Account to create ads.

The Ad accounts that your Facebook Profile has Admin or Advertiser access to will appear here.

You can identify your role on an Ad Account by visiting the Ad Accounts tab in Ad Account Settings in Facebook Ads Manager.

You'll first want to select your ad account:

Select your ad account from the dropdown.

Then check to see what your role is on the ad account:

View your ad account role in the Ad Account Roles section.

If you don't have an ad account, learn how to create a new one here:

How to Create a New Facebook Ad Account

If you've advertised on Facebook before, you have Advertiser access to an Ad Account.

Requirement #3: Facebook Ad Account Attached to a Working Payment Method

The third requirement is to have a payment method attached to at least one of your Facebook Ad Accounts. This ensures that Facebook can bill you for your ad campaigns.

You can add a payment method to your ad account in the Payment Settings section of Ad Account Settings.

You'll first want to select your ad account:

Select your ad account from the dropdown

Then press the Add Payment button:

Then press Add Payment Method to add a payment method to your ad account.

For more in-depth information on adding payment methods, refer to this article:

How to Set Up a Payment Method for Facebook & Instagram Ads

Requirement #4: Facebook Profile Synced to Your ToneDen Profile

The fourth requirement is to sync at least one Facebook Profile to your ToneDen profile.

Only one Facebook profile can sync to a ToneDen profile at a time.

ToneDen will then allow you to use the Pages and Ad Accounts assigned to this Facebook profile.

The Facebook Pages the profile has Admin or Advertiser access to will appear as below:

The Facebook Pages the profile has Admin and Advertiser access to will appear here.

The Ad Accounts the profile has Admin or Advertiser access to will appear as below:

The Ad accounts that your Facebook Profile has Admin or Advertiser access to will appear here.

You can sync your Facebook Profile to ToneDen by going to your ToneDen profile settings:

Visit your ToneDen profile settings by hovering over your profile avatar and pressing Settings.

Then connect your Facebook profile in the Personal Facebook Account section:

Press Connect in the Advertising section of the ToneDen profile to connect your Facebook profile

We recommend syncing the Facebook profile of a team member who has access to the most pages and ad accounts.

You can view a video guide on how to sync your Facebook Profile to ToneDen here:

A step-by-step video guide on how to sync your Facebook profile to ToneDen for Ads

We recommend using Business Manager to keep pages and ad accounts organized.

You can learn more here:

How to Create a Business Manager Account